Gin was the Fine Art Trade Guild’s theme for the 2019 ‘Guild Framing Challenge’. So how to portray a drink in a frame?

I feel my background in display design helped me to create this piece as I approached it as I would a retail window display. After all a box frame is just like a shop window.

I wanted to highlight the great variety of gin that is currently out there, and so that is where the gin bottle labels came into it, to cover the depth of frame in a collage effect. I then designed the Fine Art Trade Guild logo to become a label. It was adapted to read ‘Fine Art Trade Gin’ with the master portrayed holding a bottle of gin.

I thought about the look of a typical bar, which is why I decided to use mirrors to line the box inside.

I carved out the inside of the box to thread through a strip of colour changing LED lights, which are often found behind a bar. The battery box was hidden at the back of the frame and operated with a small remote control.

Thinking about gin as a drink, the famous name for me that has to go with it is Gordon’s. Looking at the election of Gordon’s gin products, the idea came to me: Why not use the various forms of gin produced to spell out the word gin? I used the Gordon’s G on the label of a small bottle, and a can of Gordon’s pre-mixed, canned G & T for the I; the N was created with two miniatures connected with ice cubes, while a slice of lemon represented the dot over the I.

To finish off I used TruVue 70% anti reflective glass, decorated with silver bubble stickers on the back mirror, evoking the fizz of the famous gin and tonic.

 

Video of my entry